The North Face

The Brief:

To launch The North Face’s new Rainwear collection, we were tasked to create authentic editorial content that resonated with a young consumer.

The Project:

We collaborated with the female-led, outdoor collective Gorp Girls to create elevated visuals that also tied into the functionality of the product.

The imagery was entirely shot on film, and was picked up by media partners as well as being shared on The North Face and talent social channels.

  • Creative Direction
  • Content Production

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