The North Face

The Brief:

The North Face briefed us to produce a new type of lookbook - produced entirely by the team of ambassadors that make up The Explorer Team. We were also briefed to produce the flat lay imagery that depicts the seasons collection and individual key looks, and design the look book itself.

The Project:

The flat lay shoot took place over one day in a photography studio, showing off the season's looks in a high-quality, minimalist manner. Our team collated the products and prepared them ready to be shot whilst our still life stylist ensured all products were organised and displayed in a minimalistic and appealing format.

The flat lay images were to be included in the FW23 Lookbook alongside campaign imagery produced by The Explorer Team under This Here's direction.

The finished lookbook was designed and assembled by This Here, with an online version including animated images.

  • Design and Development
  • Content Production

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