
Hike Your Own Way
Client: The North Face
Empowering women in the outdoors with The North Face's Hike Your Own Way event—featuring wild swimming, guided hikes, and inspiring talks in South Snowdonia.
The Brief
Collaborating with Cotswold Outdoor and We Wild Swim, The North Face created Hike Your Own Way - an event aiming to inspire, empower and celebrate women in the outdoors. This Here were briefed to recruit key talent to attend and create content during the weekend adventure.

The Project
The event spanned three days and was located in South Snowdonia. This choice of location allowed participants to immerse themselves in a range of empowering activities.
Wild Swimming Workshops: Partnering with We Wild Swim, the event offered immersive wild swimming workshops, promoting a unique way to connect with nature.
Guided Hikes and Exploration: Participants were led on guided hikes through the stunning South Snowdonia region, fostering a sense of camaraderie and discovery.
Inspirational Talks: Influential adventurers, Sofia from The Explorer Team, along with Shareefa, shared their personal experiences, inspiring attendees to overcome challenges and explore uncharted territories.