
Get Real With Me
Client: Puma
Nail bars and beauty salons epitomise spaces where women can gather and talk openly, explore their stylistic choices, and continually reinvent themselves with no regrets.

The Brief
To promote PUMA’s newest shoe, the PUMA Mayu, we created a mini-video content series called “Get Real with Me” that spoke to the creative stylistic experiences of the Size? female consumer.

The Project
Anouska and Kadimah aka NUKA Nails hosted this series in their nail studio whereby London based fashion creatives came into their nail studio to get their nails done, matching the colourway of their PUMA Mayu shoe. Whilst they were getting their nails done, Anouska and Kadimah had some light-hearted ‘girl talk’ with them, covering topics such as:- their interests, challenges, their journey getting them to where they are now, fashion favourites (dos and don'ts, must haves) and what's next in their careers.
The video content series came in the format of an Instagram reel which was accompanied by a GIF and imagery of the influencers in the different Mayu colourways.